Brunch for Lunch Day (Saturday before Mother’s Day)

Brunch for Lunch Day lands on the Saturday before Mother’s Day each year—a lighthearted excuse to enjoy your favorite late-morning fare well into the afternoon.
With a mix of sweet and savory dishes, cozy gatherings, and relaxed vibes, it’s easy to see why brunch has earned its own lunchtime moment.
Whether you’re serving up pancakes or frittatas, this day is a celebration of food, family, and fun. One of many weird holidays in May.
When is the Holiday?
Brunch for Lunch Day falls on the Saturday before Mother’s Day in the U.S. Upcoming dates include:
- May 10, 2025
- May 9, 2026
- May 8, 2027
- May 13, 2028
- May 12, 2029
Who Invented It?
There’s no official creator behind the holiday.
Like many quirky holidays, it likely emerged from a blend of food enthusiasm and social media fun.
Its popularity grew from the love of brunch itself—offering an anytime meal that feels indulgent, comforting, and perfect for a celebration.
The History of the Holiday
Brunch began in late-19th century Britain as a leisurely meal for the upper class and slowly made its way to the U.S. by the early 20th century.
It gained traction as a Sunday ritual, combining hearty breakfast foods with lighter lunch fare. The idea of shifting brunch to the lunch hour adds flexibility—and fun—to the tradition.
Top 5 Facts About the Holiday
- The brunch boom started with Hollywood – In the 1930s, movie stars popularized brunch in LA after late Saturday night shoots, helping spread the trend.
- Brunch menus were once a sign of luxury – Upscale hotels were among the first to offer lavish brunches as a way to attract Sunday travelers passing through town.
- New York City hosts “brunch crawls” – Instead of bar hopping, foodies move from spot to spot sampling different brunch dishes, like eggs benedict and breakfast tacos.
- Avocado toast went viral through brunch – What began as a niche café item became a global brunch icon, now synonymous with millennial food culture.
- There’s a brunch-themed board game – Yes, you can play your way through mimosa mishaps and poached egg perfection with games dedicated to brunch culture.
Activities to Celebrate
Create a mimosa bar with multiple juice options and festive toppings.
Host a brunch-themed lunch with friends or family. Include classics like pancakes, quiche, or avocado toast.
Try new brunch recipes—especially ones that blur the breakfast-lunch line.
Visit a local café that serves all-day brunch and order your favorites.
Related Recipes for the Holiday
A few delicious ideas to make the day extra special:
Magleby’s Buttermilk Syrup – This thick, sweet syrup pairs beautifully with pancakes, waffles, or French toast. It’s a crowd-pleaser and a great way to elevate your brunch spread.
Tater Tot Casserole – A comfort-food classic that’s easy to prep ahead. Layers of crispy tots, ground beef, and creamy sauce make this a filling brunch centerpiece.
Secret Ingredient Pancakes – A beloved family recipe with a unique twist that makes them fluffier and richer than most. Serve with fruit, syrup, or jam.
Links to Resources
Make brunch at home even more enjoyable with these highly-rated picks:
3-Tier Serving Stand – Perfect for displaying pastries, biscuits, or fruit. Adds height and elegance to any brunch table setup.
Mimosa Bar Kit – Includes labeled carafes, chalkboard signs, and decorative straws. A fun way to offer juice options like orange, pineapple, or cranberry.
Cast Iron Skillet Set – Ideal for dishes like shakshuka, skillet hash, or baked frittatas. These retain heat and look great served straight to the table.
Belgian Waffle Maker – A classic brunch appliance. Many models now offer removable plates and multiple heat settings for easy cleanup and custom crispiness.
Related Holidays
If you’re craving more brunch inspiration, these quirky food-themed holidays are worth bookmarking:
National Crepe Day (February 2) – Sweet or savory, crepes bring a touch of French flair to your brunch table.
International Pancake Day (always Mardi Gras) – Flip your favorite stack and enjoy breakfast-for-lunch in true carnival spirit.
International Waffle Day (March 25) – Celebrate with sweet or savory waffle variations topped with fruit, syrup, or even fried chicken.
National Oatmeal Nut Waffle Day (March 11) – A healthier twist on the traditional waffle, ideal for a cozy brunch gathering.
National Eggs Benedict Day (April 16) – A perfect excuse to master hollandaise sauce and enjoy this classic brunch favorite.
National Orange Juice Day (May 4) – The star of any mimosa bar—fresh-squeezed or store-bought, it’s brunch in a glass.
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