I Love Reese's Day (May 18)

One weird holiday on May 18 is I Love Reese’s Day. Check out the other weird May holidays!

Imagine a world without the perfect marriage of creamy peanut butter and rich milk chocolate, where the delightful combination of sweet and salty never graced your taste buds. Fortunately, such a world doesn’t exist, thanks to the genius of Harry Burnett Reese, the creator of Reese’s Peanut Butter Cups. And on “I Love Reese’s Day,” celebrated on May 18th each year, chocolate and peanut butter lovers unite to revel in the sweet indulgence that has become a beloved treat across the globe.

I Love Reese’s Day, celebrated annually on May 18th, is a special day for chocolate and peanut butter enthusiasts. It’s a day dedicated to Reese’s Peanut Butter Cups, one of America’s most beloved confectionery creations. This day provides an opportunity for fans to indulge in their favorite treat and explore the rich history and cultural impact of this unique chocolate.

When Is I Love Reese’s Day?

I Love Reese’s Day takes place each year on May 18th.

Who Invented I Love Reese’s Day?

The specific origin of “I Love Reese’s Day” is not clearly documented. Like many unofficial food celebration days, it likely originated from fans of the candy or a grassroots movement among enthusiasts, rather than being established by an official entity or organization.

It’s also possible that the day was initiated or later adopted by The Hershey Company, which owns Reese’s, as part of a marketing strategy to promote the brand. Food brands often embrace and promote these celebratory days to engage with consumers and drive sales.

How is Reese’s Pronounced?

The pronunciation can vary regionally and even individually. There has been some debate and even playful controversy over the pronunciation of “Reese’s.”

Traditionally, Reese’s is pronounced as “REE-sis.” The name comes from the candy’s creator, H.B. Reese, so it’s meant to sound like it’s possessive of Reese, as in belonging to Reese. The pronunciation rhymes with “pieces,” as in Reese’s Pieces, another popular product from the same brand.

However, some people use the pronunciation “Ree-sees,” like Travis Kelce (see video below). The company itself has played into this debate with marketing campaigns and social media interactions, acknowledging the different ways people say it. Parade Magazine even reached out to the Hershey Company to find out the correct way to say it.

Ultimately, whether it’s “REE-sis” or “REE-sees,” the enjoyment of the candy remains the same!

History of Reese’s Peanut Butter Cups

The story of Reese’s Peanut Butter Cups begins with the visionary confectioner Harry Burnett Reese. Born in 1879 in Frosty Hill, Pennsylvania, Reese’s early life was filled with various jobs, including farming and factory work. However, it was his time at Milton S. Hershey’s Lancaster Caramel Company that would set the stage for his sweet legacy.

Harry Reese’s association with Milton Hershey proved crucial. He worked for Hershey’s, where he learned the art of chocolate and confectionery making. During this period, he honed his skills and developed a deep appreciation for the world of candy.

In 1928, after several years of working for Hershey’s, Harry Reese decided to venture out on his own. Armed with a vision of creating exceptional confections, he founded the H.B. Reese Candy Company in Hershey, Pennsylvania.

One of Reese’s early creations was a version of what would later become the iconic Reese’s Peanut Butter Cups. He initially produced various chocolate-coated candies, but it wasn’t long before he realized the potential of combining peanut butter with chocolate. The result was nothing short of revolutionary: a delectable, sweet, and salty confection that would forever change the candy landscape.

Reese’s Peanut Butter Cups made their debut in the 1920s and quickly gained popularity among candy enthusiasts. The ingenious combination of smooth peanut butter enrobed in creamy milk chocolate struck a chord with consumers. The candy’s texture, flavor, and the satisfying contrast between the salty peanut butter and sweet chocolate created a sensory experience like no other.

The Evolution of Reese’s

Since its humble beginnings, Reese’s Peanut Butter Cups have evolved to include various delightful variations, catering to different tastes and preferences. Some notable Reese’s products include:

Reese’s Pieces: These bite-sized candies feature a crunchy candy shell with a peanut butter filling, perfect for snacking or adding to desserts.
Reese’s Minis: Miniature versions of the classic peanut butter cups, these are excellent for portion control and snacking on the go.
Reese’s Big Cups: For those who can’t get enough peanut butter and chocolate, the Big Cups offer an extra helping of both.
Reese’s Dark Chocolate Cups: A darker twist on the classic, these cups feature rich dark chocolate for a more intense flavor.
Reese’s White Chocolate Cups: White chocolate lovers can enjoy the sweet creaminess of these cups with the signature peanut butter center.
Reese’s Thins: Slimmer than the original cups, these are perfect for those looking for a lighter indulgence.
Reese’s Fast Break: Combining peanut butter, nougat, and milk chocolate, this bar is a satisfying treat for fans of different textures.
Reese’s Outrageous!: This bar takes things up a notch with layers of Reese’s peanut butter, caramel, and crunchy candy.
Reese’s Take 5: A candy bar that combines Reese’s peanut butter with pretzels, caramel, peanuts, and chocolate.
Reese’s Stuffed with Pieces: These cups take Reese’s Pieces and stuff them inside the peanut butter cup for an added crunch.

The Perfect Pairing: Peanut Butter and Chocolate

The enduring love affair between peanut butter and chocolate is a testament to the magic of culinary combinations. While both ingredients are delightful on their own, together, they create a flavor profile that’s universally adored. Here are some reasons why the pairing of peanut butter and chocolate is a match made in confectionery heaven:

Contrasting Textures: Peanut butter provides a creamy and slightly gritty texture, while chocolate adds a smooth and velvety contrast. The combination of these textures is both satisfying and enjoyable to eat.
Sweet and Salty Harmony: Peanut butter’s natural saltiness complements the sweetness of chocolate perfectly. This balance of flavors creates a harmonious taste experience that’s irresistible.
Nutty Depth: The nutty notes of peanut butter add depth and complexity to the sweetness of chocolate. This complexity keeps the taste buds engaged and craving more.
Comfort Food Appeal: Peanut butter and chocolate evoke a sense of nostalgia and comfort. Many people associate these flavors with childhood and indulgence, making them a go-to choice for comfort food cravings.
Versatility: The peanut butter and chocolate combination is incredibly versatile. It can be incorporated into various confections, desserts, and snacks, from cookies and brownies to ice cream and shakes.
Satisfying Energy: The combination of peanut butter’s protein and healthy fats with chocolate’s natural sugars provides a satisfying and energy-boosting snack.
Global Popularity: Peanut butter and chocolate’s universal appeal transcends borders and cultures, making them a beloved duo worldwide.

Popularity and Cultural Impact of Reese’s

Reese’s Peanut Butter Cups have garnered a massive following over the years. They are not just candies but cultural icons, featured in movies, TV shows, and various media. The unique flavor combination of chocolate and peanut butter has inspired a wide range of other products, including ice cream, baked goods, spreads, and even breakfast cereals.

Reese’s Peanut Butter Cups have not only become one of America’s favorite candies but have also left an indelible mark on popular culture. Their popularity transcends generations, and their cultural impact extends far beyond candy aisles. Here’s a closer look at how Reese’s has become a cultural icon:

Iconic Advertising Campaigns: Reese’s has created memorable advertising campaigns that have become classics in their own right. The famous “You got chocolate in my peanut butter” and “You got peanut butter on my chocolate” commercials from the late 1970s highlighted the accidental discovery of the perfect combination, emphasizing how two great tastes taste even better together. These ads have become cultural touchstones, forever linking Reese’s to the concept of harmonious pairings.

Halloween Traditions & Costumes: Reese’s Peanut Butter Cups are a quintessential part of Halloween traditions. They often top the list of most sought-after candies during trick-or-treating. The classic two-cup packs and miniatures make appearances in countless Halloween candy bowls and haunted houses. Reese’s cups have inspired Halloween costumes. People of all ages dress up as oversized Reese’s Peanut Butter Cups or incorporate them into imaginative costume designs, showcasing their love for the candy in a playful and humorous way.

Reese’s Lovers’ Desserts: the adoration for Reese’s has led to the creation of numerous Reese’s-inspired desserts. Restaurants, bakeries, and ice cream parlors offer dishes like Reese’s ice cream, cheesecakes, sundaes, and milkshakes, catering to the cravings of peanut butter and chocolate enthusiasts.

Cultural References: Reese’s has found its way into various forms of media, from television shows and movies to books and video games. Characters often express their love for Reese’s as a relatable, everyday pleasure. These references further embed the candy in popular culture.

Social Media Challenges: Reese’s has benefited from the viral nature of social media. Challenges and trends involving Reese’s, like the “Reese’s Challenge” or creative recipe contests, often circulate online platforms, bringing attention to the brand and fostering a sense of community among fans.

Unique Collaborations: Reese’s has ventured into unique collaborations, partnering with other popular brands to create limited-edition treats. Examples include Reese’s-filled donuts at Dunkin’ and Reese’s Puffs cereal, showcasing the brand’s versatility.

Peanut Butter Cup Art: Artists have turned Reese’s Peanut Butter Cups into works of art. From intricate sculptures made entirely of candy to detailed paintings and illustrations, the candy’s iconic shape has become a canvas for creativity.

Reese’s as Gifts: Reese’s Peanut Butter Cups have become a popular gift choice for birthdays, holidays, and special occasions. Gift baskets and boxes filled with various Reese’s treats are readily available, making it easy to share the love with friends and family.

Reese’s Holidays: Reese’s has expanded its product offerings to celebrate various holidays. Special-edition Reese’s shaped like hearts for Valentine’s Day or pumpkins for Halloween have become a cherished part of holiday traditions.

Reese’s World Records: Enthusiastic fans and organizations have set Guinness World Records related to Reese’s products. These records include creating the largest Reese’s Peanut Butter Cup and constructing the tallest stack of Reese’s cups.

Reese’s in Music: Musicians have referenced Reese’s Peanut Butter Cups in their lyrics, adding to the candy’s cultural presence. These references often convey themes of enjoyment, indulgence, and shared experiences. One is “Shake It” by Metro Station where they say “She got a body like a bag of Reese’s.”

I Love Reese’s Day: A Delicious Celebration

On May 18th, candy aficionados and those with a sweet tooth come together to celebrate “I Love Reese’s Day.” This delectable holiday offers a fantastic opportunity to pay homage to the delightful combination of peanut butter and chocolate. Here are some delightful ways to celebrate:

Indulge in Reese’s Peanut Butter Cups: It’s a no-brainer—enjoy Reese’s Peanut Butter Cups in all their glory. Whether you prefer the classic two-cup pack or the extra-large versions, savor the creamy, nutty, and chocolatey goodness.
Bake Reese’s-Inspired Treats: Get creative in the kitchen by incorporating Reese’s Peanut Butter Cups into your baking. Make Reese’s-studded cookies, brownies, or cupcakes for an extra dose of indulgence.
Reese’s Milkshake: Blend Reese’s Peanut Butter Cups with vanilla ice cream and milk to create a mouthwatering milkshake. Top it with whipped cream and chocolate shavings for a decadent touch.
Make Homemade Peanut Butter Cups: If you enjoy DIY projects in the kitchen, try making your own homemade peanut butter cups. You can experiment with different types of chocolate or even add your own twists like sea salt or crushed nuts.
Host a Reese’s Tasting Party: Invite friends or family over for a Reese’s tasting party. Collect different Reese’s variations, from dark chocolate to white chocolate, and sample them all to discover your favorites.
Reese’s-Inspired Cocktails: For those who appreciate a good drink, consider creating Reese’s-inspired cocktails or mocktails. Peanut butter syrup and chocolate liqueur can be key ingredients.
Peanut Butter and Chocolate Fondue: Set up a fondue station with melted chocolate and warm peanut butter for dipping. Offer an array of dippables like marshmallows, fruit, and pretzels.
Reese’s Dessert Pizza: Make a dessert pizza using a cookie or brownie base, chocolate sauce, and chopped Reese’s Peanut Butter Cups as toppings.
Movie Night: Enjoy a movie night featuring classic films and, of course, plenty of Reese’s Peanut Butter Cups for snacking.
Create Reese’s Art: Get artistic by creating Reese’s Peanut Butter Cup art or sculptures. Use the candies as your medium to craft edible masterpieces.
Reese’s Hunt: Organize a Reese’s Peanut Butter Cup scavenger hunt for family and friends. Hide Reese’s cups around your home or yard, and offer a sweet prize to the person who finds the most.
Share the Love: Use “I Love Reese’s Day” as an opportunity to share Reese’s Peanut Butter Cups with friends, coworkers, or strangers. Acts of kindness combined with chocolatey treats can brighten anyone’s day.
Visit Hershey, Pennsylvania: If you’re a true Reese’s enthusiast, consider planning a trip to Hershey, Pennsylvania, where you can explore Hersheypark and the Hershey’s Chocolate World attraction.
Cooking with Reese’s: Experiment with savory dishes that incorporate Reese’s Peanut Butter Cups. For example, create a peanut sauce for chicken satay using Reese’s cups as a base.
Virtual Tasting: If you can’t gather in person, host a virtual Reese’s tasting event with friends and family. Everyone can share their thoughts and preferences while enjoying the candies from the comfort of their homes.

Celebrating I Love Reese’s Day

Indulge in Reese’s Treats: The most straightforward way to celebrate is by enjoying Reese’s Peanut Butter Cups. Whether you prefer the classic cups, the mini versions, or the numerous variations like Reese’s Pieces, there’s no shortage of options.
Reese’s-Inspired Recipes: For those who love to bake, I Love Reese’s Day is the perfect time to get creative in the kitchen. From cookies and brownies to cakes and pies, incorporating Reese’s products into recipes can add a delightful twist to traditional treats.
Share the Love: Celebrate with friends, family, or colleagues by sharing Reese’s candies. A small gift of Reese’s can be a sweet gesture to brighten someone’s day.
Social Media Celebration: Fans of Reese’s can take to social media to express their love for the candy. Sharing favorite products, recipes, or simply a photo of enjoying a Reese’s treat can be a fun way to connect with a community of fellow enthusiasts.
Learn About Its History: Take some time to learn about the history of Reese’s and its founder, H.B. Reese. Understanding the story behind the candy can deepen the appreciation for these beloved treats.

While indulging in Reese’s, it’s important to remember the value of moderation. As with any sweet treat, enjoying them as part of a balanced diet is key.

I Love Reese’s Day is more than just an excuse to enjoy some chocolate and peanut butter; it’s a celebration of a candy that has become an enduring part of American culture. It’s a day for enthusiasts to come together in their shared love for Reese’s and to enjoy the simple pleasure of a treat that has brought joy to so many for nearly a century.

Whether you’re enjoying a classic peanut butter cup, baking a Reese’s-inspired dessert, or simply sharing your favorite Reese’s memories, this day is all about the love of that perfect combination of chocolate and peanut butter.